Slice Communications is a fast-paced, progressive public relations and social media agency that believes in the power of relevant, insightful and actionable content. Recipient of the “Professional Services Excellence of the Year” award in the Greater Philadelphia Chamber of Commerce’s 2015 Excellence Awards, Slice understands that marketing is a core function of any business, and operates as a true, fully-integrated communications partner for its diverse array of clients. With a smart, targeted and well-thought-out approach – and energy and attention to detail – we provide strategic communications that have a significant return on investment for clients in a variety of industries such as technology, manufacturing, ecommerce, and non-profit.
Strategy – Over the years, we have developed our own proprietary model for developing a communications strategy: Targeted Audience + Compelling Content = Measurable Action. Our First Cut Session was designed to help us get to know our fast-growing clients quickly and apply our model specifically to achieve their goals. The output is a communications strategy that forms the basis of our work together and is often evolved as we learn and grow.
Content – From the beginning, we held the point-of-view that great communication is based in relevant, insightful and actionable content. We help companies speak so that others listen and take actions to create growth. Bylined articles, blogs, and interactive video content are all in our wheelhouse. Read some of our recent articles for Hopeworks ‘N Camden.
Public Relations – Media outreach is one of the ways we distribute content to help our clients get the ears and eyes of potential customers and influencers. Our approach is to listen first and pitch second. See what we did during the winter Olympics for Godshall’s Quality Meats.
- Social Media – Social media is the other way we get content directly to customers and influencers. We interact with them, listen to them, and track their interactions to measure success and learn. Check out our work for Be Well Philly and United Healthcare.
- Integrated Communications – When content, public relations, and social media are all working together, we are able to change how a company communicates. This is the most sophisticated approach to modern marketing. Want to talk more about it? Contact us.
- Measurement – We’ve all heard it before: you can’t manage what you can’t measure. While communications efforts have been historically difficult to track and report impact, we have developed some new approaches to prove the value of content, public relations, and social media. See how we use link tagging to help our clients begin to show return on investment to their internal stakeholders.