Christmas in July 2016: Startups

startups

Slice Communications is hosting its third annual Christmas in July, a free brainstorm for local startups looking to increase their visibility on social media and gain press opportunities.

Swebinar: May 2016

swebinar may marketing

Content marketing is more important to lead generation than ever before. But it takes more than a few skilled writers, great case study materials, and a Twitter account to make an impact on your inbound business funnel.

The Agency: April Fools’ Day 2016

the agency

Netflix presents The Agency, an original series documenting the intense drama of working at the public relations and social media agency, Slice Communications. This edge-of-your-seat series takes place in the Slice office in the historic Bourse Building in Old City Philadelphia. Each episode chronicles the intense, high-pressure work atmosphere of a growing agency in one of the country’s top markets. … Read More

Swebinar Recap: March 2016

metrics madness

It was really great to join Ranjana Sharma, VP of Strategy and Marketing Services at Echidna, Inc. and Lauren Ancona, Senior Data Scientist of Web Analytics at the City of Philadelphia, for last week’s Slice Communications Metrics Madness Swebinar. Some of the key things I spoke about were the need for proper client alignment before the engagement kicks off, and … Read More

Swebinar: March 2016

http://youtu.be/421PMcyMdkU Last March, we hosted our first  Metrics Madness Swebinar, highlighting how brands and agencies  analyze data from digital marketing campaigns. Since then, the digital industry has evolved exponentially. Marketers are facing new challenges as they choose the best and most innovative tools and technologies for data measurement. In this month’s Slice Swebinar,  Metrics Madness, our panelists will explore: How do ... Read More

Swebinar: January 2016

http://youtu.be/1Hq81Q1PQp4 There are certain prerequisites to being an entrepreneur. Topping the list? Perseverance. Being told "no" is just another daily meal you have to stomach. But, when it comes to pitching a story, there are some golden rules to follow. Wrongfully interpreted perseverance can "turn off" a reporter. It's about being timely, strategic, and transparent. What do you want people ... Read More

SEI Women’s Summit

A self-described accidental entrepreneur, Cass Bailey learned many things the hard way. In this session, Cass shared her experiences with the characteristics and behaviors that are core to becoming a successful entrepreneur. Cass shared advice and insights into how to incorporate an entrepreneurial approach into your work, whether at a large corporation, a small business or a volunteer organization. You can hear Cass speak … Read More