CSR in the Spotlight: Mastering Communications for a Sustainable Future

by Marissa Bruette

Dec 17, 2025 12:30 PM in Eastern Time (US and Canada) The landscape of business is undergoing a profound transformation, and at the heart of this shift is Corporate Social Responsibility. In 2026, CSR is no longer a negotiable component of a company's value proposition. Effective CSR communications are directly linked to a company's culture, and the studies show a direct correlation between a company's CSR program, and their financial and brand health. In 2026, a transparent and authentic ESG story can be a significant competitive advantage. We'll examine the data that demonstrates this impact: Companies with strong CSR profiles are more likely to attract and retain top talent, as 70% of employees now seek purposeful work that aligns with their values. A growing number of investors use CSR criteria in their decision-making. 80% of consumers say they would pay more for sustainably produced and sourced goods, highlighting the direct link between CSR and customer loyalty. Join us for our last webinar of 2025, one that will equip corporate communications professionals with the knowledge and tools to navigate this complex and dynamic topic. We'll explore the latest trends, the evolving regulatory landscape, and the strategic importance of effective CSR communications. This is your chance to learn how to move beyond basic reporting and create compelling campaigns that build trust, enhance brand reputation, and drive real business value.