Social Media for Food Companies

By Rachel Gordon

Since 2009, it is believed that restaurant customers wait an increased amount of time before eating due to an “instagram-before-you-eat” trend. According to a study by Column Five Media, nearly half of consumers learn about restaurants and food companies first through social media. Regardless of which social media platform is used, a meaningful presence in today’s social-driven world is crucial to execute a successful marketing plan.



Social Media Basics for Manufacturers

By Carlos Castro Miranda

In our ever-growing digital society, social media channels are providing manufacturer’s first impressions to consumers. The content companies upload to their social media platforms is imperative in creating lasting relationships and loyalty with consumers. With wise and unique social media strategy, companies can achieve business goals and fulfill communications strategies. More


January 2015 Swebinar: On the Cutting Edge– 2015 Marketing Trends

By Katie Barnes

Every month, Slice hosts a roundtable discussion with a panel of leaders in the communications industry. On January 8th, in the first Swebinar of the new year, we discussed what marketing trends are on the horizon in 2015. Joining our discussion were experts in the field of marketing, bringing fresh insights on topics like social media, mobile marketing, and ROI. More