The question is not ‘when to start using AI in marketing?’ – it’s ‘how should we be using it?’
We have the experience and insights to help you find the right answers for your organization.
Over the past two years, the Slice Communications team dove deeply into AI, exploring its here-and-now potential to make us more effective marketers while elevating human creativity. We became sponges, soaking up every bit of information we could find. We put AI tools to use in our work, assessing the outcomes, the benefits and value, and the impact on our processes and people. Now, we’re ready to share that with you through expert consulting services.
We developed a process to help you:
- Audit your current use of AI
- Identify where AI can benefit your team and your clients
- Select the right tools for your organization
- Implement best practices and governance
- Build a culture that embraces AI
Contact us and take the first step toward empowering your communications team with AI. You’ll also receive our e-book, The AI Advantage: The Guide to AI in Marketing.
AI consulting services – from identifying the potential to leading as an innovator
AI as an integral part of how you work is a competitive advantage. But without that integration, you risk falling behind. We’ve put together three consulting packages, designed to meet you where you are on your AI integration journey.
Option 1: What can AI really do for me? AI Audit and Best Practices
Over 60 days, we’ll take you from exploring AI’s potential for your organization, to identifying tools that will empower your team from day one. This option is ideal for small- to medium-sized agencies and small businesses or organizations. This includes:
- AI Needs Assessment: 2-3 discovery sessions to assess specific goals, opportunities, and readiness for AI implementation
- Collection and Analysis of Current Processes
- Governance and Best Practices based on findings: guidance on responsible AI use and potential use cases
Option 2: How can I better use AI? AI Audit and Strategy Development
We’ll work with you over a 90-day period to elevate your team’s use of AI into a comprehensive strategy that supports all aspects of your marketing and communications goals. This includes:
- AI Needs Assessment: 2-3 discovery sessions to assess specific goals, opportunities, and readiness for AI implementation
- Collection and Analysis of Current Processes
- Governance and Policy Recommendations based on findings: guidance on responsible AI use, addressing data privacy, bias prevention, and ethical standards
- Comprehensive AI Strategy Development: a roadmap to leverage AI across the organization’s marketing operations, identifying priority areas (e.g., content, social media, data insights)
Option 3: How do we become a leader in using AI?
We’ll devote 180 days to take you to full integration of AI and beyond. We’ll leave you with the tools and processes to sustain innovative approaches to AI across your marketing/communications team and into your organization.
- AI Needs Assessment: 2-3 discovery sessions to assess specific goals, opportunities, and readiness for AI implementation
- Collection and Analysis of Current Processes
- Governance and Policy Recommendations based on findings: guidance on responsible AI use, addressing data privacy, bias prevention, and ethical standards
- Comprehensive AI Strategy Development: a roadmap to leverage AI across the organization’s operations, identifying priority areas (e.g., content, social media, data insights)
- Training Recommendations & Materials: toolkits, rollout schedule, and recommended workshops (like Prompt Engineering)
- Ongoing Consultation and Troubleshooting: Monthly consults for six months to adapt strategies, refine tools, and resolve issues as they arise
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Meet our AI Practice Leaders
Dana Schmidt is Slice’s Chief Strategy Officer and a sought-after presenter on AI who brings a goal-focused approach to every marketing and communications discussion. In developing AI strategies, she uses the same combination of critical thinking and creativity that made her an innovative leader throughout the evolution of digital marketing. With an Emmy award and an MFA in creative writing to round out her background, Dana understands the process and potential of every communications genre, and how AI can enhance creativity, improve efficiency, and drive results. She encouraged and challenged the Slice team to experiment with emerging AI tools, laying the foundation for our successful AI integration.
Anika Edrei is Slice’s Director of Operations, overseeing the intersection of process improvement, project management, creative work, and technology. She respects creativity and promotes order. A curious and critical technology early adopter, Anika is responsible for our IT policies and procedures and documenting AI best practices, including governance, information security, and ethics. She is also a passionate creator, with broad agency and media experience. Her thoughtful experimentation with AI continues to inspire her colleagues to adopt, adapt, and innovate.
Learn more now through these Slice resources:
