Human vs. Machine: Will AI replace marketing jobs?

One of today’s hottest questions is: “Will AI replace marketing jobs?”  As communicators, what we do is so human.  We exist to move people – to capture their attention, their imagination, their motivation… and turn it into action. And despite the technology – including artificial intelligence – that has become so integrated into our lives, […]

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THE HATER’S GUIDE TO AI OR: HOW I LEARNED TO STOP WORRYING AND LOVE THE ROBOT

I’m an admitted curmudgeon. Charitably, I suppose you could call me a skeptic. It ultimately leads to the same point: The addition of AI to an already complicated marketing landscape does not excite me. I’m not immediately won over by another shiny object. What’s worse, this one threatens to replace me and much of what […]

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