Why CMOs Must Approach DEI Communications Like Crisis Communications

The landscape of Diversity, Equity, and Inclusion (DEI) communications has dramatically shifted in the past year. What was once considered a standard part of corporate social responsibility has become a politically charged issue, with increasing government regulations, legal challenges, and public scrutiny transforming DEI communications into a high-risk endeavor. For CMOs and corporate communications leaders, […]

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How to talk about DEI: silence is not the answer

Amid all the noise around DEI, we’ve found some clarity from the compliance experts at the Society for Human Resources Management (SHRM), as well as the Harvard Business Review (HBR) and Fast Company, The latter stated, “It’s important to remind everyone that diversity, equity and inclusion work is completely legal.” However, as both the SHRM […]

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The Challenge of Communicating the Sudden Loss of a Leader

By: Cass Bailey, CEO Slice Communications As we have seen in recent weeks, the sudden loss of a leader is a profound event that can unsettle an organization, its stakeholders…and, sometimes, the very broad public. It is almost always unexpected, which is why effective communication during such a crisis is crucial to maintaining stability and trust. […]

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Then They Came for the Podcasters…

AI is a source of endless innovation, fascination, and conversation in the marketing world. Certainly, we’re not alone – all industries are investigating new technological advances and grappling with how to navigate the rapidly expanding repertoire of options. Slice Communications has an Always Learning philosophy, and many of us are already testing new AI tools […]

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“Slice of Life” April Fools Day Campaign | Slice Experimentation Series

By: Tony Sadowski Experimentation in marketing couldn’t be more important! If you want to get attention, you have to stand out from the crowd. To get a new reaction from your audience, you have to surprise them with an approach designed to elicit a different response. Slice Communications embraces a philosophy of innovation and openness […]

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