As a nonprofit organization, you know that every dollar counts. You also know the importance of building and maintaining relationships with your donors and supporters. So how can you do both in the most efficient and effective way possible? The answer is social media marketing. Social media marketing is one of the most cost-effective ways […]
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Having a well-thought-out marketing communications strategy is the first step in setting your organization up for success. However, there are bound to be roadblocks during your strategy execution. To help you overcome those challenges, we compiled the 5 most common marketing missteps and outlined solutions to get your strategy back on track. 1. Employee Retention […]
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The architecture, engineering, and construction (AEC) industries are highly competitive. When bidding on projects the deciding factor often comes down to not only qualifications and the company’s experience and track record, but also its reputation. That’s where thought leadership comes in and can give you a leg up. In order to generate thought leadership in […]
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As an agency, we’re always looking for the best and brightest to join our team. This means we’re looking at and analyzing resumes almost every day. Even if we don’t have an open position right now, we want to know who is out there looking for a new opportunity for when the next big client signs our […]
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Social media management can be a daunting endeavor, especially if you are working with a major brand or at an agency that represents many organizations. From data and copy to developing compelling visual assets, the demands on social media managers can become extreme very quickly. After generating countless posting plans for dozens of clients, I […]
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