Interview with Angelica Garcia, Hearst Radio

During today’s uncertain times, marketing and communications pros are being forced to operate through previously uncharted waters. To learn more about navigating this situation, we’ve interviewed communications experts across industries. This interview is with Angelica Garcia, the Promotions and Marketing Director for Hearst Radio, which includes WBAL NewsRadio and WIYY-FM. What has been your overarching […]

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Navigating Employee Recruitment During the COVID-19 Pandemic

Over the past couple of days, I’ve seen a lot of companies looking to hire either an extremely small group of people, or a very large group of people. Slice Communications has been researching and developing an employer brand communications methodology over the past few years. That being said, I wanted to share some tips […]

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Communicating with the Media Amid COVID-19

Right now, there are a lot of reporters looking for different ways to cover COVID-19 and all of the related economic, health and mental health crises associated with it. This means it will be the first time many companies’ CEOs and spokespeople will be doing media interviews. When preparing for interviews, the first step is […]

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Media Consumption During COVID-19

Schools are closed, colleges are moving to online learning, essential employees are working overtime, and many people are adjusting to working remotely. Whether you decide to view the COVID-19 pandemic as an opportunity to reflect and reset, or as an impediment to normal life, it’s disrupting our routines in a major way.   One thing is […]

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So You Missed Your Big Trade Show

Due to the rapid spread of coronavirus or COVID-19, many industry associations have canceled their annual trade shows and conferences. While safety is everyone’s top priority, this also poses a big problem for companies who rely on those events to meet with customers, strategic partners, distributors, and potential customers.  Deals get done, products get demoed, […]

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