At the beginning of each year, before you set the new strategy or approve the new budget, there is one exercise that is worth gathering all the internal stakeholders for. There are many companies who have never done this work before and they suffer because of it. The best marketers do it at least once […]
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You’ve seen it on your Facebook and Instagram news feed. You might have even engaged with a few too, but have you created your own live stream video yet? Facebook Live and Instagram Live are social media features that give users live streaming capabilities. All you have to do is tap the live stream icon […]
Read MoreSlice Communications Launches Pet Influencer Division Public relations and social media agency now offers services to help animals grow their online presence Philadelphia, PA (March 31, 2017) – With the rise in popularity of animal accounts on social media, Slice Communications has announced the creation of a new Pet Influencer Division. Animal and pet accounts […]
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Frequency on social media is a dilemma social media marketers face every day. Am I posting too much? How do I strike a balance between being informative without being annoying? How many times a day should I be posting? The answer is there is no right formula. With social media platforms constantly updating their algorithms […]
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For some companies, outsourcing your entire marketing efforts or a portion of your marketing mix can be a difficult business decision. From an internal perspective, you may be hesitant to work with an agency because it could limit your control over your marketing strategy. However, the truth is working with an agency provides diversity, creativity […]
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