“Slice of Life” April Fools Day Campaign | Slice Experimentation Series

By: Tony Sadowski Experimentation in marketing couldn’t be more important! If you want to get attention, you have to stand out from the crowd. To get a new reaction from your audience, you have to surprise them with an approach designed to elicit a different response. Slice Communications embraces a philosophy of innovation and openness […]

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Aesthetics & Function Explained

“Can you make it pretty!?” “Can you make it pop?!” Designers face these two age-old questions pretty often when working with clients. The battle between aesthetics and function is nothing new, but we designers have failed to explain the difference and importance of each – and how they apply to creative work. It’s okay. We […]

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Maximizing the Value of Your Webinar Content

We’ve seen a surge of organizations developing and putting out webinars for people who want to continue their own professional development and learning during this time.  Since we are seeing an increase in webinar content, Slice Communications wanted to share some tips on how to best use your webinar and get the most value out […]

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The Cost of Doing Nothing With Your Marketing Strategy

Marketing is not a linear process, and it has many moving parts that are essential to an organization’s success. From content creation to email marketing to social media, there are a variety of options for businesses to explore when picking a digital marketing strategy that helps them stay connected and top-of-mind with the public. According […]

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How to Leverage Your Data

Today, data is a driving force in almost every industry. In fact, many are saying that data is more valuable than oil or any other traditional commodities and investments. While it is often believed that gathering original data is an extremely costly and time-consuming proposition, many businesses actually have unique, ownable data. Once you understand […]

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