It’s a new year, which means that it’s a perfect opportunity to completely rethink and change everything you’re doing with your health, relationships, and business. In 2019, you’ll be perfect in every way. Of course, that’s not how people work. That’s why I – like many others – have resolved to stop resolving. Instead, this […]
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Congratulations! You’ve earned a media placement – this is the single most credible and trustworthy marketing material you have to showcase your brand. But bear in mind: a media placement itself is only as good as the scope of people who eventually see it. On this note, it’s time to make sure everyone who should know […]
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As a communications agency, staying ahead of the game is our daily bread. For this, our entire staff gathers around a huge table every Thursday morning for a weekly meeting to discuss the status of all the clients we work for: reviewing goals, adjusting strategies and resolving emerging issues immediately is crucial in ensuring that […]
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As an agency, we manage and monitor a multitude of social media profiles on behalf of our clients. But with the wide variety of options when it comes to social media management tools, it’s hard to know where to start. Here is our team’s thought process on whittling down the list to find the best […]
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When implementing a social media marketing strategy it is extremely important to be able to track the performance of your efforts. Google Analytics provides insightful metrics to help you keep tabs on how well your social media campaigns and channels are doing. These metrics allow you to make informed decisions on how you want to […]
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