AI’s Impact on Public Relations and Media Relations: What You Need to Know

The world of public relations and media relations has experienced significant changes over the years. However, with the advent of artificial intelligence (AI), the changes are happening faster than ever before. AI has the potential to revolutionize the way we approach PR and media relations, making work more efficient and effective. In this blog post, […]

Read More

Tough Times Bring Opportunity: Take Advantage By Not Cutting Your Marketing Budget

It’s natural for businesses to want to cut costs during times of economic pressure, but one area companies shouldn’t cut is their marketing activities budget. In fact, economic pressures make marketing even more critical in difficult times. Here are several reasons why. Take a Leadership Role & Keep Your Brand Visible  During a recession, customers […]

Read More

Retention Marketing Blog Series: Stopping the Leaks and Losses

Today’s business landscape is volatile and competitive. Retention marketing is a necessity to just keep pace, and a pivotal weapon-of-choice in the battle for customer attention and loyalty. To stay ahead of the competition, you need to understand exactly who your competitors are and how they’ve positioned themselves against you. What messages are they delivering? […]

Read More

Retention Marketing Blog Series: Compelling Reason to Purchase Again

Keeping customers or clients loyal, or at least as repeat purchasers, is one of the trickiest parts of any marketing plan. How do you make this vital group feel engaged in the process, listened-to and understood? It all comes down to communication – so start that ongoing conversation from Day One! Ask what motivated their […]

Read More

International Women’s Day 2023

As a woman-owned business, we are proud to highlight and celebrate 23 women leaders across various industries for International Women’s Day. Our blog series explores what this global holiday means to them, what motivates them as a leader, advice for young women and more. Andrea Berry, Executive Producer at NBC10 Philadelphia “Be confident in yourself! […]

Read More

Subscribe for Blog Updates

  • Hidden
  • Hidden
  • Hidden
  • Hidden