Hashtags expand your reach beyond just your immediate followers. By using hashtags, you can start, tap into, and engage with new conversations on social media. The more retweets, comments, likes, shares, etc. your social media marketing posts receive, the more visibility your brand will get. Hashtags allow social media sites and users to categorize content, […]
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At their core, PR and social media share the same goal: Creating communication between an organization and the people it hopes to influence. So, it goes without saying that the two should be working together, not in silos. Whether you’re responsible for both, or your agency has dedicated departments, it pays to understand how the […]
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At the beginning of each year, before you set the new strategy or approve the new budget, there is one exercise that is worth gathering all the internal stakeholders for. There are many companies who have never done this work before and they suffer because of it. The best marketers do it at least once […]
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You’ve seen it on your Facebook and Instagram news feed. You might have even engaged with a few too, but have you created your own live stream video yet? Facebook Live and Instagram Live are social media features that give users live streaming capabilities. All you have to do is tap the live stream icon […]
Read MoreSlice Communications Launches Pet Influencer Division Public relations and social media agency now offers services to help animals grow their online presence Philadelphia, PA (March 31, 2017) – With the rise in popularity of animal accounts on social media, Slice Communications has announced the creation of a new Pet Influencer Division. Animal and pet accounts […]
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