A guide on how to create content for social media that drives engagement written by a social media content creator. At Slice, we focus on the 5 types of attention model designed to turn an unaware audience into your advocates. The model focuses on how to take your audience through each attention stage but there […]
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As marketers, we know how important it is to prove our value to clients. Whether you do that through weekly updates, monthly reports, or yearly analysis – these discussions all rely on one thing, the data. As the experts, clients rely on us to make sense of it all by taking the raw data and […]
Read MoreOur team at Slice enjoys a good April Fools campaign. However, some campaigns have performed better than others. Check out seven of the most memorable campaigns below! Google mic drop campaign In efforts to spice up most of our daily communications tool, google added a “mic drop” feature to their platform. When the mic drop […]
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For B2B businesses, trade shows serve as a key means of engaging with both potential prospects and current customers. However, due to the current pandemic and uncertainty around in-person events for the next several months, many marketers are worried about the possibility of trade shows. In order to mitigate some of these risks, companies are […]
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From our experiences with B2B organizations, we know the amount of business that comes from trade shows. Additionally, our conversations with these B2B marketers have illustrated the need to fill these gaps, especially as trade shows are being delayed or cancelled not just for the first month of 2021, but even through the entirety of […]
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