Retention Marketing Blog Series: New Products and Services

Now is an ideal opportunity to explore the world of retention marketing and introduce your existing customers to exciting new products or services! By utilizing customer data, you can promote items tailored specifically for them without the need of a huge or expensive advertising campaign! Product creation has great potential as well when clients are […]

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Retention Marketing Blog Series: Upselling and Cross-Selling

Retention marketing plans can have a huge impact on a customer’s ‘lifetime value’ when cross-selling and upselling is done right. Companies that strive to meet their customers’ needs, desires and fears with the products and services they offer will be rewarded by having loyal customers who are open to exploring new offerings from a company […]

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4 Ways To Get To Know Your Customer

Central to the duties of the marketer is understanding the customer. Without knowing your customer’s pain points, behaviors, and wants, there is little chance that your marketing efforts will be successful. For #GetToKnowYourCustomerDay, we want to outline four basic communication tactics that can help your business better understand its customers and yield data to make […]

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Creating Goal Oriented Content that Drives Results

A guide on how to create content for social media that drives engagement written by a social media content creator. At Slice, we focus on the 5 types of attention model designed to turn an unaware audience into your advocates. The model focuses on how to take your audience through each attention stage but there […]

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What Story is Your Data Telling?

As marketers, we know how important it is to prove our value to clients. Whether you do that through weekly updates, monthly reports, or yearly analysis – these discussions all rely on one thing, the data. As the experts, clients rely on us to make sense of it all by taking the raw data and […]

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